The Illusion of Product/Market Fit for SaaS Companies
“We have product/market fit.” “We are searching for product/market fit.” “We are raising this financing to find product/market fit.” “Our customer traction demonstrates product/market fit.” Product/market fit. It’s a wonderful phrase, thanks to Marc Andreessen, Sean Ellis, Steve Blank, and Eric Ries. But it also one of the most overused, and inappropriately used, phrases that […]
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