Experiments for idea validation

<blockquote> <p>Through experiments, entrepreneurs and managers can affect outcomes and variances and avoid the problems due to uncertainty resolution becoming endogenous to their own activity. - [<a class="litnote tooltip" href="/literature/@camuffo2019">@camuffo2019<span class="tooltiptext">A Scientific Approach to Entrepreneurial Decision Making: Evidence from a Randomized Control Trial</span></a>]</p> </blockquote> <p>In the classic approach to <a class="wikilink" href="/idea_validation/">idea validation</a> proposed by the <a class="wikilink" href="/lean_methodology/">lean methodology</a>, entrepreneurs must perform experiments that allow to test their hypothesis. However, there's little information regarding the framework used for <a class="wikilink" href="/establishing_thresholds_for_idea_validation/">establishing thresholds for idea validation</a>. </p> <p>Evidence suggest that <a class="wikilink" href="/since_most_startups_fail,_there's_a_large_number_of_false_positive_observations/">since most startups fail, there's a large number of false positive observations</a>. This means that <em>experiments</em> are poorly designed, or that results are poorly interpreted.</p>