Positioning within the market
<p>In order to achieve (or at least explore) <a class="wikilink" href="/product-market_fit/">product-market fit</a>, it is important <a class="wikilink" href="/segmenting_a_market/">segmenting a market</a>, and defining how and where a given product or offer sits. </p>
<p>Positioning refers to <a class="wikilink" href="/competitor_analysis/">Competitor analysis</a>, but not exclusively. See: <a class="wikilink" href="/literature/202603010905_defining_positioning/">202603010905 Defining positioning</a> and <a class="wikilink" href="/literature/202603011129_testing_the_positioning/">202603011129 Testing the positioning</a>.</p>
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Aquiles Carattino
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